Have you ever attended a networking event, trade show or client meeting and be given a cheap flimsy business card or brochure with poorly designed artwork and no consistent brand image? It reflects poorly on the professionalism of the person or company and certainly does not instil confidence that they could deliver on their product or services. Marketing and brand image are key components to the success of your business and using cheap, economical materials will definitely give the wrong impression. With the right logo design, colour choices and marketing materials – you can make sure that your business materials sell your product or service, even when you are not around.
So, we would like to ask you… when was the last time you did an audit of your business image? What printed materials do you have in place and are they consistent? Whether you are a small, medium or large business enterprise, investing in your brand image and marketing materials is a must. Your investment can be small or large… just make it consistent. Creating marketing materials that speak well of your business doesn’t have to be expensive. With a little foresight, planning and consistency you can create marketing materials that will speak highly of the work you do.
The team at The Print Group Australia can work with you to create a visual identity which can be carried across all of your printed and digital material, website, stationery and promotions. Our design service is diverse, from pre-press, logo revamps, redrawing images, complete layouts and design concepts. Whether you are just wanting to update your business image, have a small change or are looking for a total redesign we can assist.